SEO & MOBILE FRIENDLY WEBSITES BUILT TO CONVERT
Beautifully designed, custom made websites built with the end in mind. Whether you are looking for build your brand and online presence or wanting to generate sales through improved user experience and conversion the team at PingDR can help.
Why Build With Us
We come up with our own code and our own web designs. No off-the-shelf websites here. At PingDR, we build websites only for you.
We translate your vision into something beautiful and more importantly, a brand that you can be proud of. And we don’t take the voice away from you. It’s your business after all and we want to build a website you will love.
We tell you what we’re worth and we never change our minds halfway. We only start the web development when you’re ready.
Our web design services work with marketing in mind. We create designs and functionality for the search engines. After all, if Google can’t find you, who can?
We build websites that you’re comfortable managing. We use open source platforms that provide you with visibility, flexibility and security.
Get In Touch
Every journey starts with a story and we would love to hear about yours. We have experience in all areas, from design to functionality, hosting and support. Reach out to us to get started on your web journey.
Custom Web Design with SEO in mind
At PingDR, we strive to be the preferred provider of custom websites, designing powerful & interactive digital experiences that not only stand out from the crowd, but also best tells your story.
Having worked with a diverse range of clients allows us to bring our knowledge and experiences to the table when helping clients design and build a website that represents their brand and most importantly, places it in front of the people who matter.
Your journey with us is a carefully measured process. Because we’re a marketing agency first, we’re strategic in our approach and we reverse-engineer the development of your websites to create a final product that is built ultimately for the user, and therefore search engine friendly.
We customise our web design packages to suit the varying needs of our clients and we always place your interests first.
To give you an idea of what to expect, we’ll take you on a quick tour, starting right from the beginning.
Website Design and Development
First stop: Website Discovery
At this first meeting, you’ll be introduced to our Digital Creative (and Head of Development) along with our Project Manager. You’ll be asked many questions so that we can understand your business in depth.
This step is critical to ensure we know your business and it’s goals inside and out. We want to get to know your business completely to come up with the ultimate game plan and the most professional website design possible.
During the meeting, we’ll ask you to share your story with us, the unique selling points of your business and your target audience. We’ll also get you to think of any websites that have made an impression on you along with any competitor sites that you’d like to smash out of park. At this stage, we’ll probably be able to identify the most appropriate platform to build your website on.
Our Website CMS Platforms
We’re not limited to certain platforms however our most popular options are WordPress and Shopify. We like WordPress because it’s easy-to-use, highly flexible and robust. It’s also extremely easy to update your content and to make aesthetic changes to the site.
For an ecommerce website, we’ll probably recommend Shopify to build your online store. Shopify provides a range of unique features and advanced functionalities to sell your products digitally. Similar to WordPress, it’s easy-to-use, dynamic and very adaptable.
And if your situation is super unique and neither WordPress or Shopify are right, we will then look at custom-coding a website for you.
At the conclusion of this meeting, our goal is to walk away with enough information to know what ticks your boxes and an idea of what we can build for your business. Oh and if available, we’d also like to leave the meeting with all your design files and style guides in hand!
Responsive Web Design
When building your website, our number one priority is for your business to be found on Google. This is because we’re not just professional web designers , we’re also a very smart marketing company with lots of experience in Search Engine Optimisation, Conversion Optimisation and Paid Advertising campaigns.
As a result, when we start building a website, we look at it from a marketing perspective to give you the optimal chance of driving successful leads to your business and, obtaining a worthwhile return on investment.Read more
- We start off by conducting an extensive keyword research into your business, its industry and competition. We then look at your current navigation structure to decide on the best pages to optimise or rank for.
- We will then identify the industry-related search terms generating the most amount of traffic and map these out across your entire website. Ideally, we’d like to be ranking for 3 to 5 keywords per page so we need to be smart with our selection of key words and extremely strategic with their placement.
- What’s also strategic, is coming up with the Call to Actions that will improve user experience and successfully convert an interest into a potential lead. We also ensure that your social media links are cleverly placed to make it easy for customers to connect with you.
- We may at times, make structural changes to your existing website and possibly add a few extra pages, particularly where we feel you may be missing out on share of market with what you currently have.
- Towards the end, you’ll be provided a clear navigation structure and content map. It’s also at this stage, that we’ll be needing you to decide on who will be creating your content.
If you decide on taking content in-house, we’re happy to entrust you with the keywords to craft your content. Alternatively, if you’re not much of a wordsmith or truthfully, just can’t be bothered much, don’t stress! We have a pool of amazing writers who would love to help you out.
If this is the decision you’re going to take, leave it with us. We will coordinate with our content gurus to ensure that your web content is on point and on time. However we must stress that content production is an added-on service on top of your website package BUT don’t worry, you will not be blindsided. As part of our transparency value, we’ll keep you informed and updated on just how much this content will cost.
High Converting Website Design Services
This is seriously the best part and our chance to really show-off our website design services.
We take what we’ve discovered from our meeting, brainstorm with the team and hand it over to our talented designers to make it happen. The design stage is around four weeks and by the second week, you’ll receive a sneak peek into design greatness.
In total, there are three rounds to our web design services and by the fourth week, we should be well and truly on our way to signing off on the designs.
Creating the best web design has to offer.
The website design stage is definitely the most enjoyable part because it allows you to conceptualise what your future website will look like. We’ll also provide you with your mobile web design so that you have an idea of what your website will look like on a mobile and tablet device.
Bringing your Website design to life
We go quiet here not because we’ve slipped off the radar, but rather because we’re busy doing all the work in the back-end to bring your responsive web design to life.
At this point, our developers have taken over and are focused on making the website happen and, ensuring that the site functions according to our project specifications. A few things happen here:Read more
- We bring everything to life.
- We develop and test the functionalities.
- We build super responsive websites (and a mobile website).
- We work on site speed and ensure that the website is mobile friendly and adaptable for different screen sizes, and a variety of desktop computers (there’s no point building a site that mobile users won’t b e able to access from their phones).
- We migrate the content across to the staging site.
- We place the staging site through our extensive QA process.
It takes 4 weeks for us to be in touch with the staging site, ready for your review. You’ll have time to really test out your website and make sure you’re happy with it. Any changes to content should also happen at this stage.
And it's launch time!
It’s the day we make your website live and debut it for the online world to see.
While it sounds scary, rest assured it’s most definitely not. By the time we get to this point, we would’ve gone through numerous trials and multiple checklists to get the site perfect for launch.
If you have an existing site, we would’ve also ensured that whatever traffic you were getting to your old site isn’t lost but rather, re-directed towards your new website. And as a part of our SEO web design, we set your site up with all the right meta descriptions, title and image tags to make it easy for Google to crawl through your site.
Additionally, if you need any Hosting services, you’ve also come to the right place. We offer two Hosting packages either on our shared or dedicated servers. Speak to us just prior to launch and we will set you up on the most appropriate server for your business.
Don’t fret, it’s never really goodbye. We envision a long-term relationship with you and regardless of this being mutual or not, as your website developer, we promise that we will never abandon you or your new website.
In fact at the time of launch, we’ll be in touch for a complimentary training session with one of our amazing developers. We’ll make sure that you’re provided with a proper handover, training manuals and all.
Accurate Tracking and Data Driven
We’re all about the post-project service and we want to ensure that you’re fully equipped with the marketing standard analytics that allow you to truly thrive in the digital realm. That’s why we also ensure your website is built with relevant web analytics which not only track the amount of website visitors you have, but also more specific metrics like:
- Which pages they’re converting on
- How long they’re spending on your site
- Which pages they’re bouncing on; and
- The general demographics of your audience.
So we’ve built you a site with basic Search Engine Optimisation (SEO). While this doesn’t mean that your website will start ranking on the first page of Google for its entirety, it does mean that your website is now registered with Google and, built with all the important features to enable you to undertake further SEO services.
Acknowledging that Search Engines are dynamic and forever changing, achieving first page rankings on Google is a continuous process that requires constant content production centred around ever-changing search terms, and an array of other SEO work (eg creating extra landing pages) that happens behind-the-scenes.
Contact PingDR's best Web Design Agency today!
Apart from being your preferred PingDR web company, we’re also your local digital agency. We help clients from small businesses to large corporates realise their online dreams. We don’t believe in lock-in contracts or call-out fees, but rather we believe only in our ability to help you and your business.
Do You Have Questions?
In the real world, would you be enticed to walk into a dark and dingy store? Probably not. Well it’s essentially the same with the online world.
A website ultimately represents your business and if you’re trying to portray quality and project your expertise but your website looks unprofessional, you’re definitely sending the wrong message. And it’s not just about looking good, it’s about strategically looking amazing and trust us, there are many elements behind creating the right design.
Web design conceptualises what your website will look like (like a house plan) whilst web development is actually building the house. We’re pretty special in that we can do both and because we design and build with marketing in mind, we do them well.
Making sure your website is mobile friendly and can be accessed from both Mobile and Tablet devices is a huge priority for us. Acknowledging that mobile phones are the most popular choice of device used to visit any website makes this a crucial element in our design and development. So important that when we design, we always design with the mobile user in mind.
You’ll have access to a one-hour training session to make sure you’re equipped with the know-how of your new website. We’ll provide you with all the log-ins, run you through the process of updating your content and imagery and also answer any questions you have. And as I said before, it’s never goodbye. We’re always here for you and will not leave you or your website stranded.
Absolutely not! We’re not a hosting company but we do maintain our own servers which we manage as a part of our web design services. We provide either managed or shared servers and we’re happy to speak to you about the differences between the two.
If you have an existing hosting provider, that’s cool as well. We can communicate with them to coordinate a seamless migration of your new website onto their server.
Due to its flexibility and ultimately, being very easy to use, WordPress is definitely one of our preferred options. WordPress is an open source software (where the code is readily available) which makes it highly adaptable for expansion and affords clients the ability to take their website to any other provider. Due to its clean code, it’s also search engine friendly and makes it very easy to continuously maintain for SEO purposes. Our developers are experienced and incredibly familiar with WordPress and we can most definitely help you out.